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It is essentially a troubleshooting tool that tells you if all is well with your Facebook pixel. Verify if the pixel is installed correctly. Improve performance by suggesting specific steps. The pixel helper works in the background to automatically analyze the sites for a script that looks like the Facebook pixel. The icon in your browser turns blue when a website has a Facebook Pixel installed and a small badge will appear indicating the number of pixels found on the page. When the Chrome extension is installed, you can see if there is a Facebook pixel enabled on a page. Facebook Pixel Helper will also advise on how to boost the efficiency of your pixel, like: You can use it to look for errors and identify the events the pixel receives. Registering actions occurring on your website. Put your Facebook pixel base code into your website header to log the actions you 're interested in. If your pixel is placed on your page too far down, then we may not receive some user actions if they occur before your pixel fires. Suggesting to opt-in for better tracking. Then you have opted out of Facebook tracking which implies Facebook may not be able to detect whether your pixel is having a problem. You should go to your Facebook settings to opt back in. Facebook recommends placing no more than one conversion event per page, except when additional conversion events fire on the page when a user performs some action, such as clicking on a button. This will help enhance event tracking and optimization. Look for Facebook Pixel Helper in the search bar. Once the prompt appears, click on Add extension once again. You can find it in the Chrome URL (address) bar To confirm the installation of Pixel Helper, click on the Pixel Helper icon that you just installed.
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Test the pop-up to see any Facebook pixels located on that page, and to see if they have been successfully installed. For instance, to test an AddToCart event, add an item to your cart to confirm that each event loads onto the desired page or action.Ĭan I use Facebook pixel without a Website? If you add standard events on certain pages to your pixel code, you'll need to complete a conversion test for each. How do I know if Facebook Pixel is working? The answer is NO -you can't use a Facebook pixel without a site since it needs to be installed on a site to work correctly. This is where the Pixel helper extension you installed will come handy. You can either choose to use the FB Ads manager or Pixel Helper extension. If you want to use Ads Manager, go to the "Pixels" tab in FB Ads Manager, and next to details in the top right, it should have a green dot that will show when the pixel was last activated.įor example, in the below image if the FB Pixel is not firing for any of the events, it will show the status Inactive.Ĭlick the popup from the Chrome extension like the image below to see any pixels detected on that page, and verify if they have been successfully set up. When the Pixel Helper detects a pixel on your website and there are no errors, then you are all set to start making FB ads. Most probably it could be due to one of the following reasons: If you see an alert that no pixels have been found on your site, there must be an error with the Pixels set up on your site. This failure indicates that your site's Pixel Helper spotted what looks like Facebook pixel code, but the actual HTTP request wasn't really made. This may typically be due to a code error, but could also take place if the pixel fires on a dynamic event like a button click. And in that case, when you click on the button the error will disappear.